You might have guessed from the title of this post that we are increasing the price for rtMedia addons.
If you are an old customer of rtMedia – the prices for you will remain the same. Including your renewal pricing.
The new pricing is applicable only to new sales.
Why a price hike?
Technically, rtMedia works on WordPress without the need for BuddyPress – but the fact is that the community around rtMedia, mainly consists of BuddyPress users.
In fact our support team have never come across a rtMedia site without BuddyPress.
The BuddyPress market is pretty small compared to the WordPress ecosystem. Just 200,000+ active installs at the time of writing this post and rtMedia free version is already active on 10% of those sites.
So at a lower price point, we are finding it very difficult to keep adding new features and ramping up support to our premium Addons on a sustainable basis.
We are looking to focus more on improving our features and do that fast and frequently. This requires a lot more investment. Hence the price increase.
As we have 40+ addons, it is very hard to write price change for each of one. But on an average, price will be doubled.
Lowest price for any addon will be $49 minimum. Also, rtMedia PRO Bundle will see price change from current $299 USD to $499USD.
All these price changes will take place from 14th June, 2016 onwards.
So if you want to buy some plugins you had your eye on, purchase it before the prices are being revised so you can save some money.